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Press Release

ENTUITY APPOINTS VICE PRESIDENT OF MARKETING

Kenneth H. Klapproth to Accelerate Market Expansion with Service Providers and Partners

NEW YORK, NY and LONDON, UK – December 19, 2006 - Entuity™, Inc. a leading provider of solutions for network service management and the global developer of the Eye of the Storm® (EYE) software suite, today announced the promotion of Kenneth H. Klapproth to vice president of marketing. As part of Company’s executive team, Klapproth will continue to report to Entuity’s president and CEO, Michael Jannery.

“Ken has demonstrated a track record for measurable results throughout his tenure,” said Jannery. “His experience and success matching product positioning and messaging to market demand and press attention will differentiate the commercial value and technical superiority of our solutions to help us strengthen sales and marketing efforts in existing and emerging markets.”

With more than 20 years experience in sales, marketing and channel positions at technology companies, in his expanded role, Klapproth will be responsible for all corporate and product marketing. Specifically, he is charged with driving expansion of Entuity’s global marketing initiatives, including support for building reseller and MSP relationships, enhancing corporate visibility, and showcasing customer success with EYE.

Klapproth joined Entuity in 2005 as director of marketing. During his tenure, the company has established a new partner and reseller program, Entuity ECPnet™, and market awareness and customer interest for EYE – as measured by website visits, inbound inquiries, and search engine rankings have each increased by at least two-fold. During the recent product launch of EYE version 5.0, the Company secured triple the number of industry analyst and press briefings and more than double the editorial coverage of previous product releases. Entuity’s market presence has also been elevated through an updated company brand identity, launching of a new corporate Web site and securing several awards for the company.

“Entuity has long had domain experience in developing innovative solutions that help customers get the most from their networks,” said Klapproth. “As MSPs, systems integrators, and direct enterprise customers look to meet current critical business initiatives, EYE’s scalability and visibility into the latest edge services gives them control and predictability over this foundational business asset. With the momentum continually building, this is an exciting time to be at Entuity.”

Klapproth holds a bachelor of science degree from the University of Connecticut.

About Entuity
Entuity, Inc. is a leading provider of network management solutions and patented technology that enable MSPs, systems integrators, and direct enterprise customers to deploy and manage IP services, reduce network downtime, meet service level commitments and ensure network configuration compliance. Customers involved with service level management, asset optimization, configuration management database (CMDB) initiatives, Information Technology Infrastructure Library (ITIL) best practices, or broader business service management goals all use Entuity's scaleable solutions to achieve their objectives. Entuity's Eye of the Storm software suite provides unrivaled access layer awareness through an automated, continuous discovery of network inventory and connectivity maintaining an up-to-date knowledge base of the network. Coupled with powerful integrated fault and performance management capabilities, critical business initiatives can effectively be planned, deployed, and maintained.

EYE has been praised for its rapid deployment, rapid learning curve, ease of use, ease of maintenance, and low cost of ownership and administration. Entuity customers include Global 2000 companies such as ABB, ABN-AMRO, Astra Zeneca, Clifford Chance, Cooperative Financial Services, Deutsche Bank, First Horizon, Sony, Square D, University of Minnesota, and Verizon. For more information on Entuity, please visit www.entuity.com or call +1.212.489.0559 (North America) or +44 (0) 20 7444 4800 (Europe).

Entuity is a trademark and Eye of the Storm is a registered trademark of Entuity, Ltd. All other products are trademarks or registered trademarks of their respective companies.

Corporate Contact:
Ken Klapproth
Entuity, Inc.
Tel: +1.508.357.6347
kenneth.klapproth@entuity.com
 
Agency Contact (US):
Megan Lane
SHIFT Communications
Tel: +1.617.242.7325, x254
mlane@shiftcomm.com
 
Agency Contact (UK):
Rebecca Marwood
SPARX
Tel: +44 (0) 1753.893000
rebecca@sparxgroup.co.uk

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